JENNIFER ROSS
500C Grand Street • 3F • New York NY 10002 / 917.771.0765 / jrossdesign.com / j@jrossdesign.com
500C Grand Street • 3F • New York NY 10002 / 917.771.0765 / jrossdesign.com / j@jrossdesign.com
SUMMARY
I’m a multidisciplinary designer who is passionate about creating intuitive, elevated user experiences and presenting visual information in compelling, sophisticated and delightful ways that allow users to quickly understand complex information, while communicating clearly the goals of the stakeholders. I’m always anticipating and adapting to the evolution of digital communication and experience technologies and learning new systems and processes accordingly. I bring a collaborative approach, precise attention to detail, and dedication to every project I undertake.
I’m a multidisciplinary designer who is passionate about creating intuitive, elevated user experiences and presenting visual information in compelling, sophisticated and delightful ways that allow users to quickly understand complex information, while communicating clearly the goals of the stakeholders. I’m always anticipating and adapting to the evolution of digital communication and experience technologies and learning new systems and processes accordingly. I bring a collaborative approach, precise attention to detail, and dedication to every project I undertake.
EXPERIENCE
Jennifer Ross Design, NEW YORK, NY / FOUNDER / MAY 2009-PRESENT
Product and visual design for digital media. Clients include Maybelline New York, Estée Lauder, People Magazine, Independent Film Channel, Girl Scouts of the USA, and Shutterstock. Design services include UX/UI and product design for web and mobile apps, and visual and graphic design for web, social media, email and print, including infographics, illustration and 3D modeling.
Product and visual design for digital media. Clients include Maybelline New York, Estée Lauder, People Magazine, Independent Film Channel, Girl Scouts of the USA, and Shutterstock. Design services include UX/UI and product design for web and mobile apps, and visual and graphic design for web, social media, email and print, including infographics, illustration and 3D modeling.
Maybelline New York, NEW YORK, NY / DIGITAL DESIGNER, CONTRACT / JANUARY 2017 – JUNE 2022
Provided design services for Maybelline New York including e-mail design; illustrations, gifs and infographics for social media platforms; creating wireframes, mock-ups and layouts and visual assets for web pages, creating PDFs for new product press releases, and designing materials for influencer marketing events and promotions.
People Magazine, NEW YORK, NY / PRODUCT DESIGNER / MAY 2013-OCTOBER 2015Provided design services for Maybelline New York including e-mail design; illustrations, gifs and infographics for social media platforms; creating wireframes, mock-ups and layouts and visual assets for web pages, creating PDFs for new product press releases, and designing materials for influencer marketing events and promotions.
Served as UX/UI & visual designer for new and existing PEOPLE digital products for desktop, tablet and mobile.
Worked closely with Product and Editorial teams in creating wireframes, mockups and prototypes that met the brands’ business and creative goals. Conducted user research in a lab setting to refine and optimize product designs. Created visual design for various infographics, banners, icons, & social media graphics to support & promote editorial content.
Condé Nast Publications, NEW YORK, NY / SENIOR DESIGNER / AUGUST 2006–APRIL 2009
• As lead designer for Gourmet Magazine’s first web site, and for the complete redesign of websites for Allure Magazine, The New Yorker, and Golf Digest, I worked with creative directors to translate their brands to the web and was responsible for the look and feel exploration, conceptual and visual development, and final execution of designs. Designed web applications, widgets, YouTube channels, blogs, e-newsletters, and various editorial and promotional online graphics for publications including Teen Vogue, Glamour, Bon Appetit, Gourmet, The New Yorker, and Allure.
• As lead designer for Gourmet Magazine’s first web site, and for the complete redesign of websites for Allure Magazine, The New Yorker, and Golf Digest, I worked with creative directors to translate their brands to the web and was responsible for the look and feel exploration, conceptual and visual development, and final execution of designs. Designed web applications, widgets, YouTube channels, blogs, e-newsletters, and various editorial and promotional online graphics for publications including Teen Vogue, Glamour, Bon Appetit, Gourmet, The New Yorker, and Allure.
AWARDS
• 2014 Media Industry Newsletter (MIN) Best of Web Awards Winner: Digital Team of the Year (People.com)
• 2008 Media Industry Newsletter (MIN) Best of Web Awards Winner: Digital Team of the Year (Condé Nast Digital)
• 2008 Media Industry Newsletter (MIN) Best of Web Awards Winner: Honorable Mentions for
gourmet.com (Best Redesign and Best New Site)
• 2007 Society of Publication Designers Gold Medal Award of Excellence for newyorker.com
(Best Online Design)
• 2007 Media Industry Newsletter (MIN) Best of Web Awards Honorable Mention for newyorker.com
(Best Redesign)
• 2007 Society of Publication Designers Merit award for golfdigest.com (Best Redesign)
• 2014 Media Industry Newsletter (MIN) Best of Web Awards Winner: Digital Team of the Year (People.com)
• 2008 Media Industry Newsletter (MIN) Best of Web Awards Winner: Digital Team of the Year (Condé Nast Digital)
• 2008 Media Industry Newsletter (MIN) Best of Web Awards Winner: Honorable Mentions for
gourmet.com (Best Redesign and Best New Site)
• 2007 Society of Publication Designers Gold Medal Award of Excellence for newyorker.com
(Best Online Design)
• 2007 Media Industry Newsletter (MIN) Best of Web Awards Honorable Mention for newyorker.com
(Best Redesign)
• 2007 Society of Publication Designers Merit award for golfdigest.com (Best Redesign)
EDUCATION
Yale University, New Haven CT. BA in art with distinction. Concentration in Graphic Design.
Yale University, New Haven CT. BA in art with distinction. Concentration in Graphic Design.
TECHNICAL SKILLS
Expertise in Adobe CS, Figma, Sketch, Zeplin, Blender. Experience using agile & lean methodologies, iterative UX processes, user research & analysis, usability testing, responsive design, and various content & project management platforms. Solid understanding of web2 and web3 technologies, web standards & best practices.
Expertise in Adobe CS, Figma, Sketch, Zeplin, Blender. Experience using agile & lean methodologies, iterative UX processes, user research & analysis, usability testing, responsive design, and various content & project management platforms. Solid understanding of web2 and web3 technologies, web standards & best practices.